* The TIMER concept was based from the early stages on activities designed to affect the psychological awareness of public citizens (individuals, observers). The heart of the concept is embodied in a timer whichcounts the time backwards, thus upsetting the random observer who finds himselfin constant fear of things inclined to eventually expire, tick away, and disappear. Let us commence with essential matters first – life for example.
- Each individual nurtures withinhimself/herself a certain dose of apprehension towards the inescapable life-clock and is thus stimulated to accomplish, witness, and experience inrespectable quality as much as possible in one’s lifetime. The TIMER concept follows up on this principle by arming the “electronic posters” with proprietary timers counting time until the particular event inauguration. The core of the whole system would encompass a web page presentation accessible by everyone for free. This web domain would provide an inventory of cultural events ranked bythe time criteria, with closest events being given the highest priority. Anyone hosting a cultural event and looking for ways to advertise can use this webportal to upload posters and event-related information, in that way becoming acomponent of the TIMER’s time-line. The timing system design would allow for aunique approach in event classification, ranking them in relevance to the absolute time-line position. The priority of a certain event is therefore conditioned ONLY by the absolute time.
- This approach may provide solution to the society’sever-present problem of unfair prioritization of cultural events. For example, by applying our approach, even a modest gallery can attain higher priority level against an established museum, this advantage being governed strictly byits leading place on the current timeline. The presented method of free electronic poster upload to the TIMER’s web portal would also solve some of the financial issues often associated with smaller cultural organizations.
- Another benefit is reflected in the ecological aspect of the proposed TIMER approach,which doesn’t carry the burdens of waste production and disposal throughout thecity’s landscape.
- The second stage of the TIMER further refines the project’s essence by producing electronic TIMER boxes. The procedure is conceptualized as follows: by reaching the place on a time scale 5 days away from the present moment, a certain event qualifies to be processed by proprietary software and distributed to TIMER Boxes. The boxes themselves would be scattered around the city in shape of custom designed “machines” comprising the following:
1. one big panel – to display daily reports in given time intervals, showcase advertising posters and their personal timers;
2. Touch screens – built into the machines and provided with a TIMER’s web portal access which enables residents to attain information on the spot. As mentioned earlier, the provided information is focused on current cultural events, as well as events scheduled further down the TIMER’s timeline.
- Besides the fore mentioned project-related tools and activities, we envisioned several additional accessories to provide more spotlight on the timing of particular events. To give a few examples, colour changes on the digital timers would indicate that the event opening is only hours away, or appearance of posters would be enhanced by manipulation of color with the aid of visual effects. All of the mentioned mechanisms would be brought together in a larger time-scaled system of culture predestined to overcome numerous obstacles (financial issues, problems of priority,superiority, ecology, etc.).
THEREFORE,ALL THERE IS LEFT TO DO IS TO TURN ON YOUR CULTURAL TIMER!