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Bēhance

Suen Jewellers: The Journey Made Worthwhile.

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  • A series of print advertisement was done, for the upscale luxury jeweller, SUEN, located in Bangsar, Kuala Lumpur. The main idea intended to send through the print ads is female empowerment, stating that ladies nowadays doesn’t require a man to purchase jewellery for them as they could do that for themselves. Stating a fact that SUEN Jewellery is the place to go to, for successful females to reward their hardwork. The message is sent through the headline and bodycopy.
     
    Copywriting by Yew Wah Ng. Images are taken from the internet. The model featured is actress, Kelly Rutherford.