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Bēhance

Subway Green Lantern Social Video App

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  • Subway Green Lantern
    This app ran across Facebook in Singapore prior to the movie launch . A live version of the app is hosted here.
  • App User Journey
  • The user lands on this page after being diverted here by outside media including Facebook side of page ads. The video starts once the page has loaded playing the Subway TVC and the users are encouraged to answer the social question before they click through to the next page.

  • The user lands on a the info page that lets them know about the Green Lantern promotion and encourages them to click through to the competition.