- I got the chance to create the identity for a friends in-house production studio and equipment rental company.
Proposed identity concepts and explorations.
- They loved the idea of representing zero, zilch, nothing with a black hole. The black hole symbolizes the process of production and everything involved coming together into a single point. This worked well with their tagline "Production. Simplified." Since no one knows what lies beyond the nothingness, it represents the endless possibilities of the studio’s creative minds.
- Final Logo
- Web Site Concepts
- Initial Flash Site / view it here