Studio Cult is a curated magazine of the finest small design studios and their work.
It was designed for both print and digital format.
The iPad web app version uses a jQuery/HTML5 wrapper that makes it easy to add an interactive user experience to ordinary print content. It's easy to publish pages directly from InDesign into the platform, allowing any magazine to be easily published and updated without channeling content though an app store.
To read it, simply open the Studio Cult website
on your iPad. You'll be prompted to install the magazine as a web app.
The website was built using a responsive layout that adapts to the device it's viewed on, and detects display modes to intelligently display either the app page or the magazine itself.