Struktur - Typeface and Posters
- Typography ServedProject Featured On:Typography Served — 10/15/12
- StrukturType DesignGuided by Jay Menon and SM Shah
- Struktur is a geometric display type that i designed inspired by Herbert Bayer's experiment Proposal For A Universal Type (1925-30). I wanted to revisit the bold type experiment and extend it for a modern, more postmodern world. The proposal was made in a time before the modernist era. I wanted to stay true to Bayer's original ideals and so kept the type completely fixed width, forsaking readability for symmetry.The entire character set is based on a strict two circle grid and all terminals are restricted to 90˚ or 45˚. It is a bold typeface that has a fixed flow and heavy contrast.
- Struktur has been purchased and released by Ultra Types, Barcelona. You can buy the font here.
Special thanks to Juan Ramon Pastor A.K.A. Wete for everything. 
Bayer never intended for capital letters to exist in his proposal. But i intended this typeface to be a repositioning of his ideals for a different time and place.


Special thanks to Juhi Vishnani for help in cracking the Ampersand, which turned out to be my most favorite character of the lot.











- Buy Struktur here.







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