Sparks Will Fly campaign in Chelmsford – was the UK’s largest cultural celebration of the London 2012 Festival. Sparks Will Fly coordinated a series of fifteen events during the Olympic period, engaging 175,000 people and culminating in a huge outdoor firework, special effects and performance-led finale that coincided with the arrival of the Olympic torch to Chelmsford.

Creative Direction & Design: John Owens
Design: Vickie Simpson
Build: Coast Digital Read Less