Sony Walkman Display
In-store retail countertop/shelf display.
Creative project management including conceptualizing overall design; visually and understanding end user's perception and interaction. Selection of final creative design. Selection of manufacturing and creative agency vendors. Directing creative process and leading/overseeing production of national vendors to secure all elements conjoin for delivery. Increased sales of Walkman portable MP3 player by 483%.
In-store retail countertop/shelf display.
Creative project management including conceptualizing overall design; visually and understanding end user's perception and interaction. Selection of final creative design. Selection of manufacturing and creative agency vendors. Directing creative process and leading/overseeing production of national vendors to secure all elements conjoin for delivery. Increased sales of Walkman portable MP3 player by 483%.
This display won a Silver award at national industry show Globalshop.