Sky Tg 24 - TV Campaign - Opinions
Too often, the opinions we have are not really ours. They are the opinions “imposed” on us by media as they give us their point of view. SKY TG24 has always had an editorial line that focuses on objectivity: presenting facts in an objective manner is the best way to give people the possibility to really form their own opinion,
without going through the filter of someone else’s point of view. This is the concept the movie is based on:
a series of people expressing an opinion that is very evidently not their own.
Too often, the opinions we have are not really ours. They are the opinions “imposed” on us by media as they give us their point of view. SKY TG24 has always had an editorial line that focuses on objectivity: presenting facts in an objective manner is the best way to give people the possibility to really form their own opinion,
without going through the filter of someone else’s point of view. This is the concept the movie is based on:
a series of people expressing an opinion that is very evidently not their own.
Art Director: Massimo Verrone # Copywriter: Mario Esposito # Agency: 1861united milan #
Director: Kal Karman # Production House: (h) films # Casting: Jacopo Benassi
* Awards
* 2010 Gold Promax World Los Angeles (TV)
* Silver New York Festivals - Copywriting
* Silver New York Festivals - Promotion Spot and Direction
* Silver New York Festivals - Copywriting
* Silver New York Festivals - Promotion Spot and Direction
