ŠKRTOC
CLIENT CIPMANN
YEAR 2013
PROBLEM To continue with memorable Christmas gifts/greeting cards for our clients with the aim of presenting innovative uses of everyday objects.
SOLUTION “Škrtoc” - simple brown paper bag transformed into a must-have multifunctional companion at Christmas parties; the bag is accompanied with an infographic which tells the users which application of the bag fits their character.
CATEGORY Self-promotion, product design, packaging, naming, copywriting
APPLICATIONS Product (gift/greeting card), packaging, name, text
