‘Skins’ is a popular slang term amongst Britishteenagers and is used to define the paper with the glue strip that holds themarijuana or tobacco together. In the very first episode of the TV show, thecharacter Maxxie Oliver (Mitch Hewer) asks Tony Stonem (Nicholas Hoult) if hehas any skins to ‘roll a joint’. The name of the series could also portray thevery literal definition of the word in respect to different personalities andethnicities.

My concept is to bring these personalities togetherthrough an object or an act that they all share in common. For an example, allcharacters in the series smoke tobacco or weed. Applying this knowledge to myconcept, I decided to include a customizable ashtray as my dvd packaging.

Eight cigarette holders are made to represent the 8characters (the twin sisters in the second generation are represented asone).Initially, I felt that the packaging should carry scribbles and doodlesengraved on to it, representing each of the characters as if used by them.However, taking the idea further, I decided to let the customer take control ofthis concept by including a carving tool and giving him/her the freedom tocarve their friends’ and their own names making each of these limitedcollections unique and personal.­­