Andre Varvarin's profile

Siberian Rough Furniture

Branding
Siberian Rough Furniture

What:
Need to create a brand in Russia, sell very trending,
actual furniture in the spirit of the european small companies
but the workshop with romance lifestyle Siberian Russia.
 
Who:
Non-mass circulation and handmade wizard
supports low-key style of niche products.
Designer furniture - Yaroslav Rassadin.
 
For whom:
Modern city resident of russia, 30-40 years,
confidence and self-sufficiency,
loves a good quality and durable
classic things.
 
 
Animated logo showes how it works
 
Identification
Invitation
Web
Badge & Advertising
Gift bag for some accessories
Special rough font "Circles"
Cyrillic & Latin
JUST BE WILD
Corporate Newspaper (seasonal): news of furniture and fashion trands, lookbook

Team
Сo-author: Leonid Slavin
Art-direction: Andre Varvarin
Graphic design: Andre Varvarin
Furniture design: Yaroslav Rassadin
Siberian Rough Furniture
Published:

Siberian Rough Furniture

Furniture workshop from Siberian Russia

Published: