Shuggie Otis At Jazz Cafe Gig Poster
Concept, design & illustration
To celebrate famed 70s soul/folk musician Shuggie Otis' triumphant return to the stage at London’s Jazz Cafe, Sony Music/Legacy Recordings commissioned me to create an illustrated gig poster, to be distributed at the venue as a memento for the fans.
As a fan of gig poster art, I wanted to create something that had the feel of the iconic Fillmore posters of the 60s/70s (The Fillmore Auditorium was a legendary music venue in San Francisco). I wanted the typography to feel organic, and had the idea to work it into the shape of Shuggie's hair, based on an old photo supplied by the client. Once I had the basic composition I worked in a rustic, retro colour palette, and by limiting it to 6 colours gave the poster a screen printed feel.
The poster was a digital print on A3 300gsm matte board, distributed at the Jazz Cafe gigs. Digital prints are available to purchase here.
Client Testimonial
"Greg’s work has always been of the very highest standard, with excellent creative and an understanding of the products and brands."
- Jon Cauwood, Head Of Catalogue, Sony Music U.K.
