Produced for a 'Ministry of Mavens' event held by Heineken in collaboration with Esquire Magazine, this is a book that celebrates all the stylish people of Singapore's CBD area Shenton Way who were captured on the street photography site dedicated to them, Shentonista.
As this is an exclusive book that was solely printed for this event, clay was experimented with to make the cover a little more special. The usage of this material also reflects the dreams of success these people have and striving to carve their name into the concrete jungle. And just as these style mavens have brought colour to an area that is inundated with dreary buildings and sterile skyscrapers, the stoic cover is a concrete doorway to a world of pages filled with colour.
And just as every big city has little surprises hiding in every nook and cranny, so does the world of the Shentonista. Every few pages hide a flap out, cut, collage and other extra touches to surprise and interact with the reader, making their exploration through this wonderful alternate world of Singapore's CBD a little more delightful.