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Sharwood's Chutney Packaging

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  • Sharwood's Chutney Packaging
  • A historic British food company, the Sharwood's brand is well known in the United Kingdom but not well recognized in the United States. Their dated packaging needed to rely less on traditional appearance and more on an exotic aesthetic that conjures thoughts of sumptuous spices and flavors. Using visual cues, such as the die-cut shape of an ogee arch and the Taj Mahal, the new packaging offers an authentic India experience. Shown here is new packaging for Sharwood's chutneys and puppodums.