- AIGA Member GalleryProject Featured On:AIGA Member Gallery — 12/19/11
- 21 years of Shark Week and it's safe to assume you're going to see some sharks. This year we challenged ourselves to come up with a concept where something other than a shark was the hero. So we turned to the fans. That meant finding someone with a killer smile, putting fans into shark-shaped rickshaws and dropping a few lifeguards in Times Square.