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Bēhance

Self promotional set

  • 1918
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  • In order to attract attention from the design agencies that I applying to, I created this hand-made self-promotional mailer for them. I used craft paper because I like its texture, semi transparent cyan fluo paper and transparent tracing paper. My portfolio book has crafted handmade book binding and the inside pages are gatefold. The paper played an important role in the presentation of the photographs I used. The transparent paper both hides and revelas certain elements of the layout and combined with the description text of each project, it transforms by folding and unfolding it the page size.
     
  • The logo design is a simple doodle and the trademark subtitle "It all started with a doodle"