Contracted to design the logo, ads, vinyl banner, business cards, letterhead, and envelopes for Dr. Seema Amin. Her practice is in Tarpon Springs, FL.
Dr. Amin sent me a web graphic that used the font shown in the "S" and "A" of the logo that I designed. I did some research to find that font, but discovered that it was too fancy to use on the rest of the logo. The final design is a combination of three fonts that work together very well.
I chose the colors for the logo and designs as they are clean, fresh, and include a neutral grey. I think the fresh colors help to illustrate the idea of fresh breath, clean teeth, and professionalism in a tropical environment (Florida). Grey is always helpful to a logo as it is easy to work with for other publications and mediums.