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School Project ( i-Cycle Campaign Identity )

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  • i- Cycle is an organisation aiming to people who really care their health and love environmental .This campaign will help them understand that the ben- efit of cycling and how to take care by dedicated to channeling that passion to improve the future of bicycling by trust on the plan of cycling.

    The campaign name is “ i- Cycle !” and the concept behind the campaign name was based on “Green ” keyword.The short and straight to the point title with excla- mation mark in the end brings an urgent and persuasive feel to the read- ers . Overall, the campaign name calls an immediate action from people. 
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