The Savannah Poster Biennale (Bienniel) will begin in 2012, featuring poster exhibitions and competitions for students and professionals, culminating in historic Forsyth Park in Savannah, Georgia. Although organized by SCAD, it is not an education-only festival. Organized by SCAD faculty members John Waters, Jason Frazier and Jorge Montero, I was asked to create a visual system for advertisement, branding, and event planning.
My mark is a hybrid of a poster and an eye, done in a Plakastil/Modern/Saul Bass style, laid over the basic print palette of CMYK. It soon became a character all its own, and promotes witty and subtle copy. The posters are designed to be displayed at weekly intervals before and during the Biennale, and could easily become collectors' items. I also created a basic website layout and branding system for the festival.