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Sant Jordi - Fabrica Benetton

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  • Fabrica - Benetton
    A representation of Sant Jordi's story


  • Fabrica wanted to provide visibility to the creativity of young graphic designers. The videowall of Benetton's shop on Portal del Angel showed signed digital animation communicating a personal interpretation of Sant Jordi.A project done with Eduard Forroll.

    Under the concept of tradition, we show the history of Sant Jordi through the gestures of people who represent the four main characters of the story: the princess, the king, the dragon and the knight.

    An interesting job showing that "we are all part of history" and "we must follow with our traditions".