- Salvation Army
- If the Salvation Army really was an army, how could it make the biggest impact by involving everyone?
How would it change its look and approach to accomplish its mission in today’s culture?
- MOBILIZATION KIT
When somebody purchases this kit, they are essentially joining the army — they are joining the fight.
The training booklet includes all the relevant information on how to be effective, smart, and informed on the local needs of their community.
- GIFT CARDS
Many people in need are forced to ask for help in the form of spare change. Unfortunately, we live in a day where we use debit cards as cash, and rarely have any change on hand.
There is also an unfortunate reluctance to give on the basis of trust. “How do I know they won’t use it for drugs?” These cards make this a non-issue. Interactions become simple acts of people helping people.
Cards can be used to get groceries, hop on the bus, get hot food, or get clothing at the local Salvation Army Store.
Also, these may be purchased individually from the gift card isle at retail stores.
The heart-breaking reality for some is that they are forced to find their meals in the garbage. Included in the kit are stickers that can be placed on local garbage cans. On each sticker is all the information someone would need to find a hot meal.
- BASIC NEEDS
Meeting basic needs, such as protection and comfort, can make a huge difference in the life of the homeless.
Samaritans can fit these packs into their pockets, or purse, and quickly give them away during cold or wet weather.
- THE NEW BELL AND BUCKET
Finally, how would Salvation Army change the way they get donations?
Debit and credit cards are used feverishly during the Holiday season. Unlike cash, the change you get from a purchase stays in your account.
The GIVE card partners with major banking establishments and allows people to round up their holiday purchases, giving the difference to the needy.