Why Do? - Sabian's Journey
A site created by O2, using Sabian's idea to create a place online where adults can connect with the younger generation. Consisting of a Q&A forum audited by kids, an interactive facebook video and Sabian's story. View a flythrough here
Website design, illustration and typography to reflect the fun and colourful world of Sabian.
The work has also won 2nd Place in The Creative Showcase
2011 July competition. The competition celebrates cutting edge creativity and innovation within the online advertising sector.