SOL Cosmetics
Student Project: Designing an eco-conscious cosmetic line from Brazil
Student Project: Designing an eco-conscious cosmetic line from Brazil
Student project to create a brand name, logo, and packaging of a line of high-end, eco-friendly beauty products from Brazil. Requirements include using plant-based inks and substrate materials indigenous to Brazil (coated eucalyptus stock was chosen). Each package must come with a carton and protective sleeve.
Target consumer: Professional women with college degrees, 22-45 years, earning $90-250K/yr.
Target consumer: Professional women with college degrees, 22-45 years, earning $90-250K/yr.
High-end packaging for SOL Cosmetics' Powder, Compact, and Lipstick (cartons and sleeve).
SOL Compact packaging detail.
SOL Lipstick packaging detail.
SOL Powder packaging (sleeve and carton) detail.
