CGI and postproduction done by Souverein Weesp
director Paul Ruigrok @ Caviar
agency Selmore creative agency
This visual was made for SIRE . The campaign was made to show people that armored ambulances might be what we are heading to when emergency personel is continuously hampered in their duty.
SIRE is an independent, non-government funded, Dutch foundation that tries to draw attention to social problems and so they can be talked about more in public. (http://www.sire.nl).
original Dutch title: "Handen af van onze hulpverleners!"