2012 Rothman Caffeinated Cyclist Racing Apparel
This project was the 2012 jersey design for the Rothman Caffeinated Cycling Team. The concept is based off of the colors found in the teams main sponsors Rothman Institute and Caffeinated Cyclist Bike Shop. The overall design displays a very clean, sleek and dynamic look, while also displaying a bit of a fun feel with the gear illustrations. This project was completed as a freelance designer and printed through Castelli Cycling Clothing Company. Photos courtesy of Bob Wellmon.