The Jungle of Cacique is an interactive and inmersive experience that takes you to the surreal and oniric universe of Cacique.
Breaking with the characteristic black and white used by the Cacique brand over past years, this new interactive territory is characterised by a great wealth of colours and textures.
Exploring the Jungle, the visitor becomes the main character in his or her own adventure using a wide range of audiovisual and interactive experiences, users must interact with the different forms of life there and come face to face with its unusual inhabitants.
Agency: Doubleyou | Client: Diageo Ron Cacique
Role: Interactive Direction and Lead Development