50 x 70 cm
On the occasion of the fourth Compostmodern - biennial interdisciplinary conference for designers and designleaders created by the San Francisco Chapter of AIGA - Core77 organized Sustainable Refrainables, a poster design competition “celebrating words of persuasion”. As well as the conference, the contest was dedicated to promoting and inspiring sustainable design solutions. For this poster, the paper surface was made imperatively speak by itself by cutting out the letters of the word “reduce” and physically using them in the composition of the word “reuse”.
The work was the winner of the community poll and with other 4 selected posters was exhibited in the streets of San Francisco during the San Francisco design week 2011.
togheter with Francesca Romano, Dario Stefanutto and Eleonora Toniolo