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  • Our client was an attorney in Las Vegas. A town where attorneys frequently advertise by being louder than their competition. Richard Harris wanted to cut through the noise with something different and more human. I thought that a great approach for this would be to make the clients and their stories the focus of the site, and by doing this, humanize the firm and the work that they do. The guy in the picture was a designer that we were interviewing. He was in on a half day preview. We instantly threw him in a studio and started taking pictures of him. I'm sure it was a weird day for him.