How important is new music to you when you create art? That was the question Rdio asked us when they approached us to create this 15 second sting for their latest campaign.
We jumped right in and let the tunes guide our hand as we threw as many ideas as we could into the hat. Then we picked our favourites and went from there. Below you can see the final spot along with a bunch of the frames that didn't make the cut.
Produced and directed by Golden Wolf
Creative director: ingi Erlingsson
Art director: Ewen Stenhouse
Producer: Ant Baena
Design: Johnny McCulloch, Pedro Oyarbide, Jonathan Djob Nikondo, Stephen Vuillemin
Animation: Tim Whiting, Jonathan Djob Nikondo, Stephen Vuillemin
Compositing: Stephen Vuillemin
Artist rep: Dan Ouyang
Music by: Gauntlet Hair