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Bēhance

Quest Software campaigns

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  • Quest Software
  • INK continues a series of initiatives to reintroduce the Quest Software brand with an engaging new campaign for the company's Desktop Virtualization business. As the next chapter in Quest's brand launch story, the program begins with print and online advertising, which is unlike anything Quest has done before. The concept is iconographic for the product offering, while exuding the corporate brand personality and generating an element of surprise – a common, strategic thread maintained throughout the brand's series of marketing communications.