Purite Corporate Presentation Folder
Combination of a corporate brochure and presentation folder
Combination of a corporate brochure and presentation folder
Brief: To design a corporate brochure in the form of a presentation folder for Purite, a water purification company.
Execution: 4CM were providing Purite with PR support, and part of the support was to include a new way of presenting material to potential clients. I was contracted to design a presentation brochure that would not only provide information about the Purite company, but to also hold a number of product leaflets. I opted for a traditional gate-fold presentation folder as this would allow the most space for company information
as well as providing a pocket for additional literature. The overall design of the brochure was adapted from the swirl motif that was common on their individual product leaflets, and I chose a generic HD background to match the theme - colour coded to Purite’s preferred colour choice. Each section of copy (provided by the copywriters at 4CM) was given it’s own section of the brochure and accompanied by an illustrative image trimmed to also match the swirl theme.
Execution: 4CM were providing Purite with PR support, and part of the support was to include a new way of presenting material to potential clients. I was contracted to design a presentation brochure that would not only provide information about the Purite company, but to also hold a number of product leaflets. I opted for a traditional gate-fold presentation folder as this would allow the most space for company information
as well as providing a pocket for additional literature. The overall design of the brochure was adapted from the swirl motif that was common on their individual product leaflets, and I chose a generic HD background to match the theme - colour coded to Purite’s preferred colour choice. Each section of copy (provided by the copywriters at 4CM) was given it’s own section of the brochure and accompanied by an illustrative image trimmed to also match the swirl theme.
