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Prudential Day One

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  • Day One Stories
    Prudential Campaign Website

    Role: Designer, Animator
    Awards: Cannes Integrated Gold Lion 2012
  • Domani Studios created an interactive website that launched in tandem with the global campaign done by Droga5. The goal was to take the hundreds of pictures of real people's first sunrise of retirement, along with specially made videos and infographics, and create a virtual wall of photos to help drive the single largest global campaign Prudential has ever done. I was asked to help create assets along with animations for the site and designing the mobile version. We were also pleased when the entire campaign was awarded a Gold Integrated Lion at the Cannes Interactive Festival in 2012.
  • Opening Animation
  • Mobile Site
  • Live Example