The 3D visual pop-up installation system introduces a new way for brands to communicate with consumers. It introduces brands in a fresh and playful way - inviting customer interaction and enhancing the experience of product beyond conventional advertising. Think creatively – these forms can be used in many ways as part of an existing brand environment. Consider size, shape and stacking to build a physical presence for imagery and text. Light, manageable and reusable, this system suits pop-up store applications in addition to marketing events, sponsorship and shared marketing opportunities.

Bachelor of Creative Arts course work, 2012