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Planetarium Prague - campaign

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  • Task:
    The Planetarium Prague consists of a new unique visual projection.
    Our task was simply to interest people and make them feel like they are up there.

    Continous rotation and movement of orbits inspired us to create a non-traditional, interactive model. For its realisation we used revolving doors at a shopping and entertainment centre.

    The doors come into contact with thousands of visitors daily. They all become a part of the planets movements – the same way as in the Planetarium of Prague.