- Piu Online Radio Station
Client: Niu · Barcelona 2011
- Naming, Graphic Identity & Posters
Niu is the Catalan word for “Nest” and is also the name of one of Barcelona’s Contemporary Artspace, devoted to supporting emerging creators from a wide range of backgrounds and art expressions. They felt the necessity to broadcast their live acts and to have a music library to showcase the works they abundantly received from artists all around the world and from international netlabels under Creative Commons licenses…so they decided to create their own online radio station.
We proposed the name “Piu” because it rhymes with “Niu”, it has the same conceptual roots and because it sounds really friendly and informal, as the Artspace itself.
For the logo and visual communication we chose a futuristic approach with clean aesthetics inspired by the electronic music universe.
Hope you like it.
It was a really joyful project to do.
You can listen it at: