The Pittsburgh Marathon put on two seasonal races this year and were in need of branding for each. The Halloween Race in North park featured four races: Freaky 5K, Haunted Hill 10K, Pet Walk and Trick-or-Treat Trot. The name of the event ended up being Freaky! Haunted! Petrifying! and I wanted the logo design to be eye-catching and fun.
Shirt designs were needed for each race as well as a few other items like postcards, web banners and large-scale banners.
The second race was the EQT 10-Miler. I developed a fall theme throughout the pieces which included web banners, window signs, large-scale banners and postcards.
The
First logo ideas
Final logo
TT-shirt designs
Postcard Design
Postcard Design
Large-scale window display in the EQT Building's lobby at the their headquarters in downtown Pittsburgh