Pink is freedom – Facebook App & YouTube takeover
What do blonde dolls, pink deer and laser bras have in common? They all look better when you're the star. For the launch of the Nokia N8 Pink W+K and White Sheep Isobar created a Facebook app that let anyone be the face of the N8 Pink is Freedom video – and it even featured the single ‘Freedom’ by Sugababes on backup.
Initially the app also "pinkified" your Facebook feed, but Facebook decided that it wasn't something that they would allow in the last minute. I was part of concepting, did all the Graphic Design for the App, Youtube takeover, banners etc. that was linked to it, and even did some flash animation.
Agency: White Sheep Isobar