Piccadilly
- Work: Piccadilly stores campaign/2008
Agency: Graffiti BBDO Sofia
Client: Piccadilly
Art Director: Danail Nikov
Awards: Silver, Effie Bulgaria 2009
These visuals were used in magazines printed only on recycled paper. They were used over plastic bags aswell as T-shirts for cashiers in the store. 
- Plastic bags are not natural species for the Black Sea
It’s up to you
Shop with reusable eco-friendly bags 
- The plastic bags are not birds to be perched on the trees of our city
It’s up to you
Shop with reusable eco-friendly bags 
- 3 200 000 000 plastic bags
Will take off to the sky of Bulgaria this year
It’s up to you
Shop with reusable eco-friendly bags 
Multiple Owners
Multiple Owners
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