Zoe Dyer's profile

Personal Identity 2012/13

Personal Identity is one of the hardest things you can perfect in regards to being a designer. My name, ‘Zoe’ has the meaning of ‘Life’ therefore I thought this would be a perfect stepping-stone to work from to develop my branding.
 
Circles are a commonly used shape in relation to ‘Life’ with various symbols representing the rounded image. The circle of life, the star of life and the flower of life are all examples of this.
 
After much development, I created this simple and minimal brand design. The minimalistic approach is youthful, timeless and contemporary with the eye catching hot pink grabbing attention. The colour scheme compliments the femininity of the circle, with the grey paper stock and printing techniques representing quality and professionalism.
Personal Identity 2012/13
Published:

Personal Identity 2012/13

I created this simple and minimal brand design. The minimalistic approach is youthful, timeless and contemporary with the eye catching hot pink g Read More

Published:

Creative Fields