- Peel's Fresh Beverage
Fresh As Just Picked!
- Peel's is a project I did to promote a fresh beverage. Focusing on the freshness of the product, I developed a design and feel that interprets my concept. The bottle design - with the peel wrapped around it - provides the consumer with the experience of peeling a fresh fruit, in this case a kiwi.
The structural display adds to the concept and the tagline, having the bottle as part of the tree enhances the idea of freshness.. It's 'Fresh As Just Picked!'