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  • Pasta Loves Leggos

    Following on from Leggo's favoured 'Rhapsody in Red' theme for its smooth pasta sauce, we're introduced to its new chunky pasta sauce, fresh with music-loving veggies. Directed by Bruce Hunt of Revolver for BWM Melbourne, we see pasta defying gravity to reach the splendid sauce which has been chopped and blended by a passionate aria.

    Fuel's VFX Supervisor Dave Morley: 'We wanted to take this commercial to the next level and build on what we did for 'Rhapsody in Red', so we have more texture, more steam, more splashes and more atmosphere. It also compliments the theme, 'Rhapsody' is clean and smooth and this one is 'chunkier' with detail.'

    Fuel artists hand animated the veggies and pasta to ensure they had the necessary detail to transition well between the live action shots and the CG versions. A lot of attention was paid to the models and texturing of all CG props and FX elements, including the brass horn which is modelled off antique French-style horns with the scale oFollowing on from Leggo's favoured 'Rhapsody in Red' theme for its smooth pasta sauce, we're introduced to its new chunky pasta sauce, fresh with music-loving veggies. Directed by Bruce Hunt of Revolver for BWM Melbourne, we see pasta defying gravity to reach the splendid sauce which has been chopped and blended by a passionate aria.


    Write up in fxguide in which I was asked to explain some compositing techniques.
    http://www.fxguide.com/featured/around-the-world-in-six-ads/
  • Agency: BWM Melbourne
    Exec Creative Director: Rob Belgiovane
    Creative Director: Shaun Branagan
    Agency Producer: Sonia McLaverty
    Head of On Screen: Abby Hunt
    Creative Group Head: Gus Johnston
    Writer/AD: Gus Johnston
    Director: Bruce Hunt
    Production Company: Revolver
    Executive Producer: Michael Ritchie
    Prod Co Producer: Pip Smart
    Editing: Sue Schweikert @ Guillotine
    VFX Supervisor: Dave Morley
    VFX Producer: Erica Ford
    CG Supervisor: Matt Hermans
    Production Co-ordinator: Lauren Rosen
    Head of Tracking: Bern Stock
    Layout: Lucas Pozzey
    Modelling: John McGovern
    Head of Animation: Ray Van Steenwyk
    Animation: Joseph Kim, Adrian Lim
    FX: Matt Hermans
    Lighting: Matt Hermans, Matthieu Molina
    Compositing: Karen Fabling, Carlo Monaghan, Jess Burnheim





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