Party at the Pier is an upscale celebration held to benfit Pittsburgh's Riverfronts. Hosted by Riverlife, the theme this year was TORCH, a celebration of fire and water. I tried a few logo options, but settled on a simple, sophisticated mark that was easily identifiable on TV, print, and web.
Additional work included developing a website and invitations for over 700 guests. Subtle smoke patterns and the continuation of fire and water through the colors orange and blue are carried through all the pieces. Work completed at MCM Communications Spring, Summer 2013.