Logo

The logo is designed based on paper folding. 

Booklet

The idea is to inspire and engage people to have fun with paper. This booklet will be send to customer to make  them interact with the paper by cutting and folding differnet animal shapes.

 

Invitation card

This is the envelope for the invitation card. When one pulls the paper following the direction of the arrow it opens and it shown the card inside. 

Business card

Letterhead (fornt, back).

Envelope (front, back)

Package. Information tag.

Instead of defining the color of the logo, I used the die-cut to make the product color a part of the logo.