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Bēhance

PRINT: CHEMEX / COFFEE SUPREME

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  • Chemex / Coffee Supreme
    Proposal / Print Work
  • Designed by American chemist Peter Schlumbohm in the late 1940s, the classic glass coffee brewer and handblown water kettle are now seen as design icons, with their inclusion into the Museum of Modern Art's permanent collection.

    This piece of print work was a proposal package Hardhat put together in conjunction with Coffee Supreme for a (sucessful) pitch to the American company. We wanted the Coffee Supreme team to turn up to the pitch with more than a few A4 printouts, so we whipped up something a little more in line with Chemex's stature. It draws on the familiar angles of the coffee brewer and it's simple scientific form, with a nod to the era in which it was born (1940s/50s).