- THINGS I'VE DONE SO FAR
and am not affraid to use them
- As a certified and rewarded journalist, and as a curious copywriter, throughout my rich and interesting career I have gathered some wonderful people, bright mind, continuous love towards words and a bit bigger love towards action.
- CLIENT: AIK Bank
BRIEF: Campaign for the Money saving week (Print, Banner, TVC)
SOLUTION: Feel as safe and protected as the white bear
Creative director: Slobodan Jovanovic - Coba
Copywriter: Anja Kostić
Designer: Predrag Marković
- CLIENT: UNPD
BRIEF: Campaign for the promotion of bicycle as a mean of transportation, for young and working TA
SOLUTION: At the moment the Facebook was at its peek, and the LIKE sign wasnt used as much.
- MICROSITES and WEBSITES
Creative concepts for the sites
Number, types, namings of the sections
- CLIENT: Miloš klinika
BRIEF: Online strategy, Facebook applications
SOLUTION: One of the ideas was to make the online testing of the eye glasses possible when the person upload the photo of himslef/herslef
- CLIENT: adidas football
BRIEF: Facebook strategy, original application
SOLUTION: One of the applications was this one. The sole maze.
- CLIENT: Marfin bank
BRIEF: TVC that promotes new Marfin credit card
SOLUTION: The idea was to show the choices that young woman faces when drawn by an object of desire. In a funny way we have shown the gambling and the man that has money, as her possible choices, that are in opposite with the credit card, represented as a little dog Keshy. The credit card is, this way, presented as a mean of usage of an independent, modern woman.