Identity concept for a Budapest based footwear brand
Pleasemachine is a Budapest based footwear brand by Anna Zaboeva running with its own, present logo and webshop. A rebrand below is a personal concept, the prints are not in commercial use. I made it for my own happiness, and I hope you will enjoy it too.
The idea was to create a heavy yet elegant expression that gives a structure and holds together the variable sytle of the shoes.
The logotype and the typography consists of serif and sans serif letterface signing the characteristic of the entire brand mixing different materials, animal and geometrical patterns, vibrant colors.