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Bēhance

  • CUSTOM-MADE HOURGLASS
    NEW PEUGEOT 508 LAUNCH
  • As part of our Peugeot 508 launch campaign, we rebuilt adshells as an hourglass. For seven days the sand went through the hourglass, counting down to release day. On the release day an image of the car and the message “New Peugeot 208 is finally here” appeared.

    Please enjoy the case film for a full explanation of the campaign.