Category: Organic foods
Scope:Branding and package design for an organic probiotic pickle company.
Project roll: Art direction, Design and logo creation
I was asked to lend my artist’s eye to the re-branding of this nascent food company. Specializing in raw fermented pickles, Ozuké needed a bold new look to help them stand out in what is both a very new, up and coming and yet also very traditional category. I felt the labels needed to represent the beneficial bacteria flowing through these delicious condiments and created hand painted textures using natural paints crafted from the vegetables themselves.
In addition to labels, the branded materials I have created for Ozuké so far include business cards, postcards, posters and t-shirts.