About The Project:
Oracle OpenWorld Beijing is a follow up show to OpenWorld San Francisco delivering the same experience established from the local show delivered to business decision-makers, IT management, and line-of-business end users from the APAC region.
I was the Design Director for the entire show for all onsite materials. The branding for the show was taken from Oracle OpenWorld 2010 and translated for the international audience that would attend in Beijing.
Managing a team of 2 designers, the show was organized created and delivered in a 1 month span.